Spring Sprint:

Plan & Launch Your Business

This program is included for DIY Members with a Navigator membership.
Not a Navigator yet? Read on to learn what’s included!

You’re asking:

What do I actually do next?

This three-month program is for you if:

✅ You’re a professional with 10+ years of expertise who desires a transition into consulting, advisory, speaking, or entrepreneurship.

✅ You know your subject deeply but need a structured path to get visible, attract clients, and build a go-to-market plan.

✅ You want to be prepared for what comes next.

DIY Influence is for professionals looking to elevate their influence, refine their personal brand, and confidently showcase their expertise to the world.

You’ll walk away with:

✅ A clear positioning and ideal client definition

✅ An optimized LinkedIn profile that attracts the right people

✅ A content strategy with your first month of posts drafted

✅ A go-to-market action plan: outreach, networking, visibility

✅ A target client list and outreach approach

✅ Confidence that you have a real plan — not just ideas

You’ve spent 10+ years building expertise inside someone else’s company. Or have just started one.

Curved arrow pointing to the right and upwards in a reddish-brown color.

Now you’re thinking about what’s next - how to be proactive about your future.

Spring Sprint Sessions

Market Positioning & Ideal Client

April 23
12:30 - 1:15 PM EDT

Register

Go-to-Market Journey

May 5
11:00 - 11:45 AM EDT

Register

LinkedIn Makeover & Optimization

April 30
12:30 - 1:15 PM EDT

Register

Outreach Strategy

May 14
12:30 - 1:15 PM EDT

Register

Months 2 & 3

Build momentum and start to see growth

Additional sessions, workshops, office hours, and more.

A checklist to launch and operationalize your business.

Membership Includes:


Foundational Sprint


Supportive Community


Resource Vault


Workshops to Get Things Done!

Our Spring Sprint kicks off on April 23 - Join Now!

DIY Influence Navigator Membership

Access the Sprint Sprint + recordings

3 months of DIY Influence Navigator membership

$225*

* Membership renews quarterly for $225. After the first 3 months, you can opt for monthly billing at $79/month.

Your Guides

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Julie Morris

Julie Michelle Morris is a thought leadership trainer, and partners with women thought leaders who are the face of their corporate or personal brand - leaders who now become thought leaders, to build influence, audience, and serve at scale. With 20 years of communications and thought leadership experience partnering with leaders from AWS, Salesforce, World Economic Forum, Aspen Institute, founders, authors, and leaders across philanthropy, cybersecurity, and other fields, Julie speaks and trains in personal PR across the country, and hosts high-profile conversations on her podcast, 'How To: Thought Leadership'.

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Melissa Cohen

Melissa Cohen is a LinkedIn Top Voice (Blue Badge). After an extensive career in the fashion industry, working for iconic American brands such as Ralph Lauren, Tommy Hilfiger, and Nautica, she has found her calling helping others to love LinkedIn as much as she does. She enjoys working with clients on personal branding, LinkedIn presence, and thought leadership. Passionate about girls and womens empowerment, she was a founding member of Chief (New York City chapter) and a is board member of Her Move Next. Her thought leadership has been featured by LinkedIn News and and LinkedIn News’ The Insider.

Laura MacGregor

Laura MacGregor is a fractional CMO who loves helping business owners strengthen their brands and promote their expertise via clear, confident marketing. With two decades of experience building strategy, content, and thought leadership, she now focuses on showing founders and teams how to implement marketing strategies and systems to grow their audience and credibility without getting overwhelmed. Laura has worked with companies big and small—from cybersecurity leaders to scrappy startups—and she brings that mix of strategy and practicality to the DIY Influence community. You can also find her sharing quick tips and marketing insights on LinkedIn and through her Substack, Laura MacGregor Leads - Savvy Marketing Strategies.